1. Team approach: When you retain the services of HREC, the entire firm is committed, as a team, to assisting you to achieve your goals.
2. Experience: We are true hotel people that have hands-on experience as owners, managers, lenders and franchisors. HREC truly understands all facets and intricacies of the hotel industry and, as a result, offers a true bottom-line, value driven perspective.
3. Intellectual capital: Members of the firm have authored over 100 articles on hotel real estate and finance topics. We teach and lecture to the top real estate organizations and have been quoted as experts in over 50 different publications. Our staff graduated from the top hotel schools in the country.
4. Creative problem solving: We know how to "think out of the box" to assist our clients in finding solutions to the most complex lodging real estate and finance problems.
5. Insider Access: Our in-depth industry contacts and close professional relationships allow our clients access to information and opportunities that other firms simply cannot provide.
The goal of HREC is simply to be the premier real estate advisory and investment banking organization in the hospitality industry. Our integrity is undisputed; our commitment to quality is uncompromising. As trusted advisors, HREC's clients directly benefit from our loyalty in assisting them to achieve their financial goals. We approach all engagements as a team, with the achievement of the client's goals as paramount.